ATTENTION: 

Overwhelmed, Confused & Frustrated Coaches, Consultants, Entrepreneurs & Business Owners

Who Feel Like You’re Banging Your Head Against a Brick Wall with Your Business…

Learn a Very Simple, but Very Powerful Video Marketing System that will allow you to Share Your Gift, Message & Business with the World

and all whilst enjoying the
Authority, Impact, Profits & Success that you deserve!

Hi there, Andrew McCombe here – the founder and CEO of Outlier.

If I could show you a simple, yet very powerful Media and Marketing system that will allow you to share your businesses inspiring product, service or story directly with the world

With compelling content that connects directly with your ideal customer and...

Provides them with a solution to their biggest pain point, challenge or desire...

That generates more Engagement, Sharing & Leads so that you can Grow Your Business and...

That’s an alternative, Lower Cost Solution to paid advertising

That'll not only reduce your Customer Acquisition Cost but...

That will generate Views & Leads Forever

A solution that once set up will work almost on Autopilot

Would you be interested?

Sounds too good to be true right?

I use to think so too

But not anymore, which I’ll explain shortly.

But for now…

Are you an Expert, Entrepreneur or Business Owner that has heard about the power of video marketing and would like to use it in your business but feel so overwhelmed by all of the information out there that you just

Don’t know WHERE to start?

Or you don’t know WHAT TYPE of Video to Produce,

Or WHAT TOPIC to speak about

Or WHO TO SAY IT TO and know that they're even INTERESTED in it?

and if you do…

You don’t know HOW LONG the video should be

Or HOW OFTEN to post a video

Or What MEDIA PLATFORM it should be posted on

Or WHEN is the best day and time per week to post it

And even if you do know…

With everything else that you need to do in your business,

Do you question whether you have the TIME to create videos on a CONSISTENT basis?

And do you also worry that you are camera shy because you've always felt awkward on camera, or speaking in public and you question whether you're even cut out to make videos

And to top it off you're not sure of all of the video making tools you should use for filming, for transcribing or for editing

It seems there’s so much technology out there these days, that mastering it looks like a full-time job in itself.

And then what's all this about keyword research and optimizing your videos?

And then there’s all of the possible distribution channels, all of which have their own video length and framing requirements and restrictions and how do you know which one is where your ideal clients are even hanging out

There seems to be so much information and so many options out there, that you go full circle feeling like you don’t even know where to start

And even if you do manage to get to this point, what happens if you put out a few videos

BUT

Nobody Watches Them!


And the list goes on and on… .

which makes you feel even more Overwhelmed, Confused and Frustrated and…

on the verge of Waiving the White Flag and…

Throwing in the Towel

And the hardest part is, you know you have

An Amazing Gift

An Inspiring Message

A Valuable Product or Service

And a potentially Life Changing Business, that could

Make a Significant Difference to So Many People in the world...

If only you could get this damn video making and marketing thing sorted out.

Well…

I promise you

YOU ARE NOT ALONE!


In fact, I use to be just like you…

As a business owner myself, I’ve also struggled with every one of these challenges and most of them, more than once!

Ten years ago (with zero experience) I made a commitment to myself that I was going to create the TV Series – Golf Getaway.

It’s a tv show that allows me to travel the world, playing amazing golf courses, with inspiring people and sharing their stories from some bucket list destinations, to other passionate golfing tourists.

So far I’ve produced over 65 episodes, have been aired on multiple tv, inflight & video on demand networks,

Travelled to some amazing countries, met some incredible people and ultimately been able to pursue my passion for golf and travel,

All whilst inspiring hundreds of thousands of other golfers to do the same.

But it wasn’t always this way…

When I first started Golf Getaway I spent atleast 18 hours a day for 6 months busting my ass, doing everything I thought I had to do in order to get the tv series produced and then picked up by a tv network.

I was so committed to making it a success that I stopped going to the gym,

I stopped playing golf

and basically stopped everything I enjoyed

because I thought I had to work really hard to make it happen.

Everything I tried to make the business
and the series a success didn’t work


and I literally felt like I was banging my head against a brick wall!

I just couldn’t seem to work it out!

So I’m pretty sure I know what you may be going through and how you feel.

But I can assure you…

There is a Solution!…

And once you grasp it, (like I finally managed to do with Golf Getaway) it has the ability to change your life forever…

and for the better!

So much so… that I was able to go from being a complete no body in an industry that has existed for over 350 years,

to one of the most influential people in the industry within a few months of producing my series.

I know this is a big claim but let’s just say the old dinosaurs in the industry stood up to attention very quickly

and wondered how some random, average golfer with minimal playing experience and no history in the industry could be so influential, so quickly.

But I can assure you it’s a simple process and can work for anyone, in any industry… .

And it involves a specific mindset and

a specific formula for producing and promoting video content that your ideal audience wants to watch and that relates to them and their biggest challenges and desires.

And it’s almost guaranteed…

that when you learn how to produce and then position your message in front of your ideal clients & customers,

it will be your clients & customers themselves who will elevate you as an authority in your industry

and quickly!

And the good news is… .

The process will allow you to share your message, whilst growing your brand awareness, authority, leads, customers & revenue on a long-term basis

It will save you time, money & effort

because you’ll be leveraging the power of purposeful content combined with the power of multiple forms of media distribution.

And it’s the same process we’ve been using since we created

the world’s favourite Golf Travel TV Series – Golf Getaway

the world’s favourite online Golf Learning platform – Golf University

the Search 4 Scratch Documentary

and our TV Channel – The 19th Hole

as well as our new TV Series – Outlier, which shares the inspiring stories of ordinary people doing extraordinary things outside of the comfort zone, in a bid to inspire others to do the same.

And now I want to help other inspiring people just like you to use the same process I do, to share your inspiring stories with the world

So that ultimately…

You can produce and promote your business or brand in a way that reflects your core values and

That connects directly with (and provides a solution for) your target customer or audience via Television, Inflight, Video on Demand, Educational, Digital and Social Media platforms

Sounds exciting right?

And I promise you….IT IS!

Especially when I can show you how to produce content once,

that then generates leads and clients for you on an on-going basis

and a lot of the time, on auto pilot!

Did you know that of all the businesses using video marketing as a key strategy,

76% report an increase in traffic due to video

And with more than 1.3 Billion hours of video being watched online daily,

it’s predicted video will make up 80% of all global traffic from this year onwards.

Video is also the preferred form of consumable content, that is…

When video & text are both available on the same page,

72% of consumers prefer video to learn about a product or service

and videos are shared 1200% more times than links & text combined.

Video also encourages visitors to stay longer on websites & social media platforms

as well as increase click-through rates by over 96% (in introductory emails)

and conversion rates by 80% on website landing pages

Videos are the best way to build brand awareness, rapport, understanding & engagement with your brand…

It’s also a not so hidden fact that the main video distribution platforms work

by selling ads to businesses wanting to get in front of the people watching the content that you’ve created

which means…

if you create the content, they’ll provide the platform to put you in front of your ideal audience

and if your video marketing is created in a way to support the platforms desire to sell ads

That is…

It provides high value, optimal length content on a regular basis,

then they’ll even reward you by suggesting more of your content to more of your ideal viewers or customers.

The power of this is profound!


It means…

If you create quality content that people want to watch on a regular basis it could be viewed

Thousands (if not Millions) of times over

And if you have a great call to action or offer in the content

very soon you’ll build a loyal tribe of followers

which as you know

can only do wonders for your business.

And the most powerful part of all

Is that once your video marketing system has been created, optimized & automated

It can work forever!

Meaning an ongoing flow of new leads to your business on an ongoing basis.

As a business owner I know how good this feels

but as I mentioned before I also know how bad it can feel

especially if you think you are doing everything right but nothing seems to work

trust me I’ve been there many a time and it doesn’t feel good at all

But the GOOD news is…

my team and I have spent all of the time, money, trial and effort finding out

what does and doesn’t work effectively, so that you don’t have to!

We’ve created a simple, yet very powerful Video Production and Marketing solution

that is 100% specific to your business and the needs of your clients

and that will ultimately allow you to…

Share Your Gift

Your Message

Your Products

Your Services

and Your Business with the World

so that you can finally enjoy the

Authority

Impact

Profits and

Success that you deserve!

How do we do this?

Well…to support your content & channels success

We first start by researching the best type of content that your target market are searching for and that’s in alignment with your brand’s message.

Typically the most watched videos are Educational, Entertainment &/or Inspirational meaning people want to learn, laugh or get off their butts, so we’ll create content specific to these categories.

From here…

We then script the content in a way that’s designed to provide value, increase subscribers, followers & engagement and that keeps them watching longer & watching more of your videos

These scripts are then modified to accommodate the ideal video lengths required by each of the preferred social media platforms.

Essentially we create something once but repurpose it for many different platforms, including;

Your Website, your Newsletter and your Blog,

So it can be viewed and shared Thousands (if not Millions) of times over.

Once the scripts have been approved, we then film the videos in multiple video batches to maximize time efficiency.

The videos are then edited & keyword optimized before they are uploaded and scheduled on your Social, Website & Newsletter platforms

Plus…

We can also post them to other social media bookmarking sites to increase Search Engine Optimization.

Pending the early success of each video we’ll then decide whether to pay to promote the videos, to even more targeted viewers

The first 48 hours of a new video are very important in this process because the more traffic that can be driven to your videos in this time frame

the more impact it will have on your business!

Over time…

We then let the magic of the Social Media platforms and in particular YouTube, take effect.

Finally…

We monitor and assess the performance of the videos and supply a monthly analytics report where we can make adjustments to the existing & future videos.

This entire process is put into a content calendar that can be modified, duplicated & automated on an ongoing basis

And…

if your strategy and budget allows we can also use some of the videos for paid advertising campaigns.

The Power & Possibilities of Creating & Distributing the Right Kind of Media for Your Business are Limitless!


Imagine being able to create an ongoing supply of inspiring content

that shares your businesses core values and core message to an ever-growing audience of raving fans

Honestly…It could be life changing!

And not only for YOU!

But also for your CLIENTS!

And so it’s time for me to ask you two questions…

Do you want to continue doing what you’ve always done and getting the same results you have always got?

Or would you prefer to

Share Your Gift

Your Message

Your Products

Your Services

and Your Business with the World

so that you can finally enjoy the

Authority

Impact

Profits and…

Success that you deserve?

I know…it’s a no brainer right?

And so…

If you’re sick and tired of feeling overwhelmed, confused and frustrated with your video making and video marketing efforts

Because you know you have

An Amazing Gift

An Inspiring Message

A Valuable Product or Service

And a potentially Life Changing Business, that could…

Make a Significant Difference to so Many People in the world…

Then I invite you to join the Outlier Coaching Program (more details below) by booking in for a FREE 30 minute Strategy Session (valued at $495) by clicking the “Book Your Outlier Strategy Call” button below.

Where we’ll discuss where you’re currently at with your business and…

Where you’d rather be and then together…

We’ll come up with a plan to help you create, optimize & grow your content, your channels & your business moving forward.

I’m Andrew McCombe & I look forward to helping you create & share your inspiring story with the world.

What is the Outlier Coaching Program?


The Outlier Coaching Program helps inspiring Outliers, such as yourself, unleash your Inner Outlier, so you can share your message, stories and business with the world.

We use a unique media and marketing solution that will allow you to share your message whilst growing your brand awareness, authority, leads, customers & revenue on a long-term basis via the relevant stories & content distribution platforms including: television, in-flight, video on demand, educational, digital & social media.

An Outlier is someone who is different to others in the group – we think differently, we march to the beat of our own drum & if the world’s doing one thing, Outliers will be doing the opposite.

We’re agitators, athletes, authors, innovators, inventors, disruptors, coaches, creators, experts, rebels, misfits & entrepreneurs.

We’re high achievers and we’re never happy with the status quo, we know we have infinite potential and we’re driven to realise it.

We just look at the world differently.

We’re heart centred individuals and entrepreneurs who want to be true to ourselves above all else and by default we know that will allow us to make a difference to ourselves, our customers, our families, our society and the world in some way

And…

All whilst creating a fulfilling life, business & lifestyle that we want to live, as we’re supported by other like-minded Outliers being & doing the same.

How Will It Help You and Your Business?


The Outlier Coaching Program will help you:

  • Unleash your Inner Outlier (your true calling)
  • Identify the best niche market or markets for your Business / Brand that is specific to the Ideal Customers or Clients you want to serve.
  • Get Clarity and Direction around your message and your ideal Business / Brand Strategy and then break it into short term promotional projects
  • Identify the best Business Model, Offers / Products / Services for Your Market(s)
  • Identify the best type of Website, Landing Pages, Funnels, CRM and other IT and Content Distribution platforms for your Business / Brand,
  • Identify the best Content Types & Strategy to best tell your Brand Story to the most amount of people for the least amount of effort
  • Produce the Content
  • Market and Distribute the Content
  • Automate the Content Distribution
  • Evaluate and Improve your Message, Content, Project, Promotion and Processes

The Outlier Coaching Program is a 10 week, online and in person, group coaching program designed to help you Start and/or Grow a Business based on your Passions, Talents and Expertise, so you can enjoy the Authority, Impact, Profits & Success that you deserve!

Here’s What Our Clients Have to Say


Meet Your Coach


Meet Your Coach – Andrew McCombe (BPhEd)

In January 1997, the day after the funeral of his oldest brother, Andrew flew to Australia to attempt to qualify for the Sydney 2000 Olympics – with only $1000 to his name Andrew spent the first 6 months of his journey in absolute grief & his motivation for his sport – beach volleyball had temporarily abandoned him.

During this time Andrew, who has a Bachelor of Physical Education (BPhEd) degree, could feel an inner calling to set up a personal training studio, which lead to a 12 year journey of owning & managing 3 health clubs, which lead to writing books, creating online programs and coaching many individuals & business owners how to experience EASE in their Health, Wealth, Relationships, Business &/or Careers.

After this 12 years and with a new found passion for golf, Andrew pivoted and created the world’s only golf travel tv show – Golf Getaway, followed by the world’s premiere golf improvement program Golf University, followed by the Search 4 Scratch Documentary and creation of the world’s only Golf TV Subscription Channel – The 19th Hole, which all continue to this day.

In 2019, after enduring the glacier like speed (and mindset) of the golf industry for the past 10 years Andrew has now returned to his tribe to create the Outlier TV series and Outlier Coaching Program in a bid to inspire Outliers everywhere to tune into themselves and create a business that allows them to live life on their terms.

What Results Can You Expect?


The 10-week Outlier Coaching Program will support you to:

  • Get a lot more clarity and direction and become more aligned with your passions, talents, values and business vision.
  • Become aligned with your ideal customers and clients so they are attracted to you and your business like a magnet. 
  • Become non location dependent, which means you can work anywhere in the world at any time, which ultimately means freedom!
  • Tap a global market or markets with nothing more than your laptop and internet connection, and from the comfort of your own office (or anywhere else that you choose to work), which means you can say goodbye to large office, staff and administration overheads and not to mention that daily grind of bumper to bumper traffic,
  • Free up your time so you can spend more time with your family, travel, study, keep fit and healthy, play golf and do anything else that you are passionate about because a large part of your business will be automated by your website or your project based support team, that you only use as required and pay only for the tasks they perform,
  • Choose when you will work each day. Because your business is automated you will only do the work you love, when you want to do it and outsource the rest to people who love doing the work you don’t,
  • Make money while you sleep and…
  • Reduce your Expenses and Increase your Profitability, because you will learn how to significantly reduce your staff, administration, advertising and office expenses with the leverage tools the program shares with you.

The Outlier Coaching Program has been developed as a result of countless hours working with clients, other business experts and through Andrew’s personal and business experiences.

It represents the culmination of the most successful strategies used throughout this time.

It is more than a business plan; it is a business overhaul – a program that will transform every aspect of your life.

A journey of a thousand miles, starts with a single step – Lao Tzu

What Media and Marketing Will You Create?


As part of the Outlier Coaching Program you will create:

  • An easy to follow and implement Mindset, Media Creation and Marketing system each week for yourself and your business
  • An Ideal Customer Avatar, so you can find these ideal customers and know when to avoid non ideal customers.
  • Ability to know how to find your Ideal Customers who are looking for you with their exact problem right now
  • A Website (or website upgrade if required)
  • A Landing Page that automatically captures leads
  • A library of video, written and photographic content
  • A Social Media Presence and ongoing plan, including (if applicable to your business)
  • A Facebook Page
  • A Facebook Group
  • A Linkedin Profile and Business Page
  • An Instagram Page
  • A YouTube channel (and channel trailer video)
  • A regular Newsletter and CRM / Database Software System to send high quality newsletters, segment audience, create landing pages and autoresponder emails each week (for free)
  • A Blog
  • A Twitter Account
  • The knowledge and free software to become your own Graphic Designer
  • The ability to increase your time, money and effort leverage because you will have the ability to outsource any task, to any body, at any time (at better than current market rates)
  • A better understanding of yourself and your business and how to maximize your rewards…

All whilst having the support of your coach and your group of other like-minded and supportive Outliers and entrepreneurs.

Special Bonus:

For the first 6 participants to join we will also produce for you:

  • A 90 second promotional video for your business
  • A YouTube Channel Trailer video
  • 4 How to Videos specific to your ideal customer
  • An Outlier TV style interview video about your business and life journey – which will help your ideal customers connect with you at a far deeper level, so they feel like they know you before they even work with you.

The retail value of this bonus alone is worth far more than the program’s investment.

What Coaching Do You Get?


As a Member of the Outlier Coaching Program, you will get access to:

  • An Initial 90 minute One on One Coaching session before the program starts to help you get greater clarity around your business and life direction and you will get your own business plan – specific to you.
  • One x two hour Group Coaching session per week to focus on a specific aspect of your business journey – plus the recording if you can’t make the session.
  • One x 60-90 minute Inner Outlier Mindset and Mindfulness sessions per week – plus the recordings to listen to in your own time.

Please Note: All Coaching Sessions will be held on Zoom – which means you can be anywhere in the world.

  • Ongoing access to the Outlier Facebook Group to connect with, share, learn, brainstorm and ask for help from other Outlier members and mentors.
  • Time to time Access to the Outlier Alumni of successful Entrepreneurs, Leaders, Educators and Experts who have featured in Outlier TV Episodes and who will share their trials, tribulations, knowledge, and strategies for personal and business success. Plus you will have the ability to ask them questions, have coaching calls with them etc on a regular basis
  • Lifetime Access to the Outlier Online Program – which includes educational content for all stages of your business
  • Lifetime Access to all Outlier TV Episodes and Interviews

When Does the Next Program Start?


The next Outlier Coaching Program starts on: Monday, July 18, 2022

Booking and Payment must be completed by Friday, July 15, 2022

Week of Monday, July 18, 2022: One on One Coaching Calls

Week of Monday, July 25, 2022: Inner Outlier Sessions plus Group Coaching Sessions Commence

How To Join?


If you’re committed to unleashing your Inner Outlier (in your business and/or your life) and you’d like even more support from the Outlier Coaching Program then click the “Book Your Outlier Strategy Session Call” button below and fill in a few questions and from there we’d be more than happy to jump on a call and discuss where you’re at and where you’d rather be at and see how Outlier can support you to make your Outlier life a reality with the Outlier Coaching Program.

Brands We Have Worked With